IT’S A VORWERK!
WHEN THE FLOOR TURNS INTO AN ART OF CRAFTSMANSHIP THANKS TO MORE THAN 130 YEARS OF EXPERIENCE.
The reasons in favour of a Vorwerk are obvious: the floor covering lasts a very long time on average. Furthermore, it does not weigh much, which makes it easy to transport and can be installed quickly and simply due to its flexibility.
Over 15 million individual tests each year, independent environmental and quality labels, as well as a zero-errors tolerance – from the procurement of raw materials to production and delivery – underscore this standard which Vorwerk flooring has placed on itself.
Vorwerk flooring is the only company doing this in order to make sure that a new Vorwerk will last a very long time, will not smell of new carpet. It has been tested for harmful substances and – thanks to the thermal lamination of the backing – binds fine dust particles, making it suitable for allergic persons as well. Quality “Made in Germany”, “Made in Hamelin”.
WHEN SUSTAINABLE INNOVATIONS LEAD THE WAY FOR THE WHOLE INDUSTRY.
Vorwerk flooring looks back to a unique history as a pioneer. Whether it was the introduction of affordable floor coverings in Germany (1883). Or the co-invention of tufting technology in Europe (1955) that marked the starting point for the fluffy carpet at home. Or the development of the first ecological carpet backing (1994), which signified a real revolution for people with allergies. Or the concept of the first free-form carpet tile (2011). To be continued …
WORLD-FAMOUS ARTISTS, COUTURIERS AND ARCHITECTS
… such as Gerhard Richter, Roy Lichtenstein, Karl Lagerfeld and Zaha Hadid have all designed for Vorwerk in the past. This is incentive enough today to set standards. To accomplish this we picture the floor covering as a canvas just waiting to be painted. Whether in a timeless or contemporary vein, reserved or progressive. Vorwerk continually offers sophisticated design in any number of styles. That have convinced specialist juries around the world time and time again to distinguish Vorwerk flooring with numerous design awards.
THREE PRODUCT LINES
Floor coverings in the best of quality for everyone
Materials and a craftsmanship which are better than just good – this line stands out with amazing entry-level products for living spaces and offices and which are characterized by their high durability, functionality and fine feel. The design ranges from timeless to fashionable and sets a cosy accent full of character in the home or public spaces. The newest colour and construction design techniques guarantee the highest quality at all levels. Products of the ESSENTIAL LINE are generally available in 15 colours.
Custom-made products of all lines are already available as of 200 sqm.
Premium quality for the highest standards
Classic elegance, timeless subtlety or avant-garde expressiveness: the products of the SUPERIOR LINE stand out with their individual design, which varies extremely within the product range. An entire world of exceptional colours and textures is what makes this product line so rich and multi-faceted.
Robust products with a comfortable feel which amaze not only with their extraordinary material quality but also their timelessness and that certain something. Products of the SUPERIOR LINE are generally offered in 20 colours.
A product universe of superlatives
This product line is characterised by exclusivity. When it comes to material, craftsmanship and comfort, the absolute highest standards set the course. Special yarns combine with extraordinary colour worlds, textures and surfaces. Comfort is exceptional. With the qualities of the EXCLUSIVE LINE, the most offbeat customer desires can be satisfied, with a design and product quality that are in a class of their own. Carpet as a lifestyle product and an expression of one’s own individuality – that is the EXCLUSIVE LINE. The products of this line are generally available in 25 colours.
THE STYLE WORLDS EN DETAIL
An oasis in hectic, digital times – this is what the style world NATURE Design offers, inspired by nature. Here is where intense green and leather nuances mix with earthy forest tones – based on the entire colour spectrum of the great outdoors. The design, too, with its leaf and bark structures, focuses on the patterns as they appear in nature. The textures with a wrinkle look, fringe or scherlis can be experienced at a touch, thus offering an emotional added value. The floor coverings of the NATURE Design style world not only meet all the standards of sustainability and ecology, they even exceed them.
Calmness and consistency for a world in which trends are changing faster and faster – this is the CLASSIC Design style world. Tradition and modernity are united to create a classic, long-lasting style which continually amazes connoisseurs with ingenious and elegant details. The colours are clear and timeless, ranging from neutral grey and beige tones to deep blue nuances and warm purple to bold bordeaux red. The textures are suitable for high-stress areas. The CLASSIC Design style world showcases itself subtly, but with a clear message.
The ART Design style world is made for people who seek out the different things in life. Dynamic colours, neon and shimmering effects, exciting combinations of futuristic and natural materials, express design – this style world challenges the emotions, is a confident protagonist in any room. Layering plays a leading role: ART Design amazes connoisseurs with printed, cut and stitched structures, with watercolour-like, blurred designs and ethnic influences. This style world breaks all the conventional rules and is radically individual.